Privacy Policy

Last updated: July 2024

 

About Baume & Mercier

Baume & Mercier, branch of Richemont International SA (“Baume & Mercier”, "we", "us" and "our") has its registered offices at Rue André-de-Garrini 7, 1217 Meyrin, Switzerland. This is considered to be the “data controller” for the purposes of certain data protection laws and regulations. 

 

Our Privacy Commitments

Our Privacy Policy is centred around the following three privacy commitments:

Commitment 1: Transparency & Trust - Privacy is built into all of our products and services by design and by default. We respect the trust you place in us with your personal information. We will be fully transparent with you regarding the purposes for which we use your personal information and will only use it for those specified purposes when we have a right to do so. This will include, where necessary, obtaining your explicit consent. Any material changes to how we process your personal information will be notified to you.

Commitment 2: Protecting Your Personal information - We commit to implementing leading data protection, privacy and security standards so that you feel comfortable that your personal information is protected – if there is an incident impacting your personal information, we commit to notifying you and/or relevant regulators in accordance with data breach notification requirements. Your personal information will be handled with the same protection when it is shared with third parties or when it is transferred internationally. We will only retain your personal information for as long as is necessary or for as long as required by law.

Commitment 3: Respecting Your Rights - We will respect the choices you make in relation to your personal information. We will respect the legal rights you have in relation to accessing, erasing and updating the personal information that we hold about you. We will also respect the choices you make in relation to objecting to how we process your personal information and will provide channels for you to contact us with questions or complaints.

 

This Privacy Policy & Updates

Please take a moment to read the following policy as well as our Cookie Policy that explains how we collect, use, disclose and transfer the personal information collected about you at any touchpoint, including on our websites, mobile applications and other digital platforms (together referred to as the “Platforms”), when you visit our boutiques or events, contact us by e-mail, telephone or online chat, or when you interact with us over social media platforms or other marketing and advertising channels. Our Cookie Policy explains how we collect information through the use of cookies and related technologies when you use our Platforms. 

Where we offer our products for sale online or by phone through our Client Relations Center, you must read the applicable Conditions of Sale, which will govern the terms and conditions of any such purchases made in this way. Other terms and conditions, such as Conditions of Service, may also apply in respect of any other services that we may provide to you.

From time to time we may update this Privacy Policy. When we do, we will publish the changes on this Platform.

 

Commitment 1: Transparency & Trust

Information that you provide to us or we collect about you 

We collect the following personal information about you as detailed below:

General personal & user account information: To benefit from our products, services, events, boutique appointments and/or other client programmes, you may need to provide your contact details or create an account with us. You may provide personal information about yourself, including name and address, date of birth, e-mail address, telephone number, marital status, nationality and gender. Your account will store information about yourself, your purchasing history, unique account identification number, username, password, time zone, claims and repair history, as well as any conversation history. 

Client 360 view data: In order to have a full understanding of our clients, we may also collect and store data about your behaviour, interests, preferences (such as products, topics, and channel and frequency of communication), wish lists, hobbies, client interactions and marketing campaign activities, opinions, customer reviews, demographic data, habits, celebration events, purchasing reviews and feedback as well as your general purchasing tendencies.

Transactional and payment information: When you purchase products and/or services, we collect additional information, such as your shipping address, proof of delivery, billing address and relevant payment information. 

Identification information: We may collect identification information from you, such as passport data or national ID data, in circumstances where we need this to provide products and/or services to you.

Correspondence, call recordings, online or video chat: We collect personal information from you when you correspond with us (for example, if you contact us with a query about one of our products and/or services), when you provide your details when you visit our boutiques, contact us or our Client Relations Center by e-mail, telephone, contact form or otherwise participate in online or video chat. Please note that phone calls, online or video chat or other correspondence will on occasion be recorded for security, evidence, training, quality control, analysis and development purposes.

Social media platforms data: If you choose to interact with us via a social media platform or other third party service, we will collect the information you have provided to us through that platform, which may include behavioural data such as your browsing records and purchase history on that platform. In addition, you may grant us access to certain data from your social media profiles for social log-in purposes.

Cookie data: We also collect certain information automatically about visitors to our Platforms, described in our Cookie Policy. This may include data relating to advertising IDs, pixel tags or your unique online personal identifier.

Location data: We will collect information about your location to the extent that we provide any location services. 

CCTV, video surveillance data & Wi-Fi data: In our retail boutiques, corporate premises or other areas, we collect data using CCTV or other video surveillance technology. If you register for our free Wi-Fi service at our stores, events or other premises, we may collect certain information about your device, including device or IP address, connection date and time and the location(s) at which you connected to our Wi-Fi service.

Photos & video recordings: Some of our technology products, including connected mirrors, augmented reality technologies or photo booths, collect photographs or video recordings from you. This data may also allow us to take measurements from you required for our products and/or services. We may also take photographs or make video or voice recordings of you at one of our events. 

Surveys and market research: We carry out surveys and market research and we will collect your response data. 

Information you provide about third parties: You may provide personal information about a third party (such as your partner or child), including name and address, date of birth, e-mail address, telephone number, marital status, wish list, hobbies and preferences.

Information we collect from third parties about you: We also may collect any of the above information about you from third parties, including our authorised dealers, social media platforms, advertising and marketing partners, analytics providers, and third parties that provide technical or strategic data services to us and we may collate such information with other information that we have. We may also collect personal information about you from publicly-available sources.

Sensitive or special categories of data: We may ask you to provide sensitive or special categories of data (for example, allergens or accessibility requirements for events), in which case we will provide you with enhanced privacy information and ask for your explicit consent at the time of our request. Otherwise, if you provide such data to us without us asking you for it, we will take the fact you have provided such data as your explicit consent for us to process it.

 

Purposes of processing and our legal justification for processing

We may process your personal information for the purposes listed below on the basis of the following justifications:

Consent: this is the legal basis when you have given clear consent for us to process your personal information (for example, where you consent to receiving marketing information).

Performance of a contract: the processing is necessary for a contract we are entering into with you (including compliance with our Terms of Use), or because we have asked you to take specific steps before entering into a contract (for example, processing your contact information relating to the purchase and delivery of a product).

Legitimate interests: the processing is necessary for our legitimate interests or the legitimate interests of a third party (for example, for the running of our business, protecting against fraud, or Platform security), unless there is a good reason to protect your personal information which overrides those legitimate interests.

Legal obligation: the processing is necessary for us to comply with the law (for example, a court order).

Other grounds: the processing may on occasion be necessary for other legal reasons such as to prevent and detect crime, to protect life or the processing is otherwise in the public interest.

The purposes of processing and justifications are as follows:

Service-related processing: We process your personal information for service-related purposes, including product reservations and sales, service communications, programme updates, announcements and administrative messages, such as acknowledgment and confirmation of, or changes to, orders and shipment, confirmation of, or changes to, event or appointment bookings, repair notifications as well as to notify you about changes to our terms or privacy policy. In addition, we may send you service-related messages when you abandon your shopping cart or browsing session unexpectedly – our primary justification is for the performance of a contract but we may also rely on legitimate interests (for example, to ensure you are content with your purchase and that we are providing our products and services to you in a secure, effective and efficient manner), legal obligation or consent.

Marketing-related communications and digital advertising: We process your personal information for marketing-related purposes, including sending you marketing communications (including by telephone, e-mail, post and electronic or text messages, including WhatsApp or other one-to-one communications, and delivering personalised messages or advertising on social media or other digital platforms) relating to us and other third party partners that we think may be of interest to you. We may also share your personal information (such as your e-mail address, usually in an encrypted or ‘hashed’ form, or specific cookie data) with social media and other platforms or other service providers for the purposes of custom audience or lookalike matching, or intra-group client/prospect matching for marketing purposes – our primary justification for marketing-related communications and digital advertising processing is either consent or legitimate interests (for example, to recommend certain products to you). Where we rely on consent, you may withdraw your consent at any time by e-mailing the address below in the section headed “Contact us” or clicking on the ‘unsubscribe’ link in any marketing e-mails or text messages. Where we request your consent at multiple touchpoints (for example, in-store or on the Platforms) and at different times, any consent collected will remain valid unless you expressly opt-out.

Accounts & records: We process your personal information for the purposes of managing our accounts and records – our primary justification is for the performance of a contract but we may also rely on consent, legitimate interests (for example, to prevent fraud) or legal obligation.

Logistics, transactional and payment processing: We process your personal information for the purposes of managing and fulfilling purchase, gift and repair orders or returns, communications preferences during repairs, facilitating delivery, and providing after-sales services – our primary justification is for the performance of a contract but we may also rely on legitimate interests (for example, to ensure we are collecting payments effectively), legal obligation or consent.

Enquiries: We process your personal information for the purposes of dealing with your enquiries and requests, and offering client services to you – our primary justification is for the performance of a contract but we may also rely on legitimate interests (for example, to respond to your queries in an effective manner) or consent.

Events, appointments and communities: We process your personal information for the purposes of organising and running events, boutique appointments and membership communities, including registering you as a member, attendee or speaker, or reporting or logging a health and safety incident that you may have suffered or assisted with. We may also take photographs or make video or voice recordings of you at one of our events for promotional purposes – our primary justification is for the performance of a contract but we may also rely on consent, legitimate interests (for example, to respond to your queries or to manage and administer events) or legal obligation.

Competitions, prize draws and other promotions: We process your personal information for the purposes of running competitions, prize draws, and other promotions, and we need to collect information from you to administer such promotions – our primary justification is for the performance of a contract but we may also rely on legitimate interests (for example, to track client engagement), legal obligation or consent.

Regulatory compliance, credit checking and prevention of prohibited activities: We process your personal information for the purposes of undertaking anti-money laundering or international sanctions compliance, credit checking, prevention of fraud and other prohibited or illegal activities as part of our efforts to keep our Platforms and services secure or as otherwise required to respond to a legitimate request from a third party (for example, a regulatory or police authority or financial institution) – our primary justification is legitimate interests (for example, to prevent fraud or other crime) but we may also rely on legal obligation or consent. We reserve our rights not to provide products and/or services to you where we have a legitimate reason not to do so in accordance with applicable law.

Automated technologies & profiling: We process your personal information as part of our use of innovative technologies, including profiling technologies, artificial intelligence, machine learning and advanced algorithms, to help us identify and predict any products, diagnostics, services or other information that may be of interest to you based on the information that you provide to us or we collect from third parties (as detailed in the section ”Information we collect from third parties about you”). This may lead to automated decisions about you being taken using technology without human involvement. It may include decisions regarding our products, services, event invitations, personal benefits and other information. The purpose is to improve your experience of our products and/or services by way of offering you tailored products and/or services, and being able to respond effectively and swiftly to your feedback. This may involve, for example, techniques used to predict your behaviour and may include data clustering, data mining, data fusion or other data intelligence methods used to extract value and meaning from your personal information. This may be completely automated (such as to escalate complaints) or involve human intervention where the final decision is taken by an individual. When we use your personal information for any automated decisions and/or profiling, we will take steps to be transparent and fair and to make decisions free from bias. We will implement reasonable safeguards designed to protect any of your personal information. In certain circumstances, we will provide you with an opportunity to opt-out of automated decisions and/or profiling – our primary justification is legitimate interests (for example, to improve our Client Relations Center training) and consent.

Market research, analysis of feedback and client engagement: We process your personal information for the purposes of conducting market research (including surveys) and analysis and improve consumer engagement as a result of client feedback, comments, preferences and general use of our Platforms, products and/or services so that we can continuously improve our offerings and the products and/or services we provide to our clients – our primary justification is legitimate interests (for example, to improve our Platforms) but we may also rely on consent.

Location services: We process your personal information for the purposes of providing you with location-based services when we are able to use information about your location. For these services, which are typically available on mobile devices or applications, you are provided with the opportunity to provide your consent to the use of location services, which, for example, process information deriving from GPS, sensors, beacons or Wi-Fi access points in order to allow you to benefit from a more personalised service. Your device will have settings that allow you to turn off these services should you no longer wish to benefit from them – our primary justification is consent.

CCTV, video surveillance & WiFi processing: We process your personal information using CCTV and video surveillance data for the prevention and detection of crime, assisting law enforcement agencies in the apprehension, investigation and prosecution of offenders, ensuring the safety of our staff, visitors and property and, occasionally, to monitor in-store activity or WiFi browsing – our primary justification is legitimate interests (for example, to secure our premises) and legal obligation but we may also rely on consent.

New retail technologies: We may process your personal information for the purposes of our use of new retail technologies to provide you with enhanced in-store and online experiences, including virtual try-ons, augmented reality and product configurators. For example, we may use images or videos of your hand to generate and send you a photograph or a video clip showing product(s) on your hand – our primary justification is both legitimate interests (for example, to monitor client engagement with new technologies) and consent. 

Platform support, maintenance and security: We process your personal information in connection with administering and protecting our business and the Platforms (including troubleshooting, dealing with error messages, data analysis, testing, system maintenance, support, reporting and hosting of data) – our primary justification is legitimate interests (for example, to ensure our Platforms run effectively and securely) but we may also rely on legal obligation or consent.

Receipt of products and services from suppliers: We process your personal information for the purposes of benefiting from any products or services provided by you or your organisation, where you are, or your organisation is, a supplier – our primary justification is performance of a contract but we may also rely on legitimate interests (for example, to receive services) or consent.

Authorised dealer data sharing: We process your personal information for the purposes of ensuring a seamless client experience across our authorised dealer network. You have the option to enable your account data, including your contact details and transaction history, to be shared across our network, including both to and from our authorised dealers and our boutiques, and benefit from a personalised experience when you visit our points of sale in any country – our primary justification is consent.

Business administration and legal compliance: We process your personal information for the purposes of the administration of our business or to comply with our legal obligations – our primary justification is legal obligation but we may also rely on legitimate interests (for example, to maintain our records) or consent.

Enable a corporate transaction such as a merger or acquisition: We process your personal information for the purposes of any merger or acquisition activity and we will disclose your personal information to any third party that purchases, or to which we transfer, all or substantially all of our assets and business – our primary justification is legitimate interests (for example, to facilitate discussions with third party stakeholders) but we may also rely on legal obligation or consent.

Cookie and other automated technologies: We process your personal information in accordance with our Cookie Policy – our primary justification is consent, performance of a contract and legitimate interests (for example, where cookies are strictly necessary).

 

Material changes

Where we materially change the way in which we process your personal information, or if we plan to use your personal information for a new purpose not set out in the section above, we will take the appropriate measures required under applicable law, such as to notify you by e-mail or other suitable means.

 

Our Cookie Policy

This Platform uses cookies according to our Cookie Policy. This Cookie Policy is available to users on each page of the website linked to this Privacy Policy and on each information banner regarding cookies. 

Like most platforms, our Platforms log IP addresses and use cookies and similar technologies that allow us to recognise you and to customise your experience, and provide us with information about the way our visitors access our Platforms. You can find out more about how we use cookies and related technologies below.

 

What is a cookie?

Cookies are text files, containing small amounts of information, which are downloaded to your computer or mobile device when you visit a website or mobile application. They are used to recognise your computer as you move between pages on a website, or when you return to a website or mobile application you have visited previously. Cookies are widely used in order to make platforms work, or to work more efficiently, as well as to provide information to the owners of the platform. 

We use cookies to enhance the online experience of our visitors (for example, by remembering your language and/or product preferences) and to better understand how our Platforms are used. Cookies will tell us, for example, whether you have visited our Platforms before or whether you are a new visitor. They can also help to ensure that adverts you see online are more relevant to you and your interests.

There are two broad categories of cookies:

First party cookies, served directly by us to your computer or mobile device. They are used only by us to recognise your computer or mobile device when it revisits our Platforms.
Third party cookies, which are served by a third party service provider on our Platforms, and can be used by the service provider to recognise your computer or mobile device when it visits other platforms. Third party cookies are most commonly used for platform analytics or advertising purposes.

Cookies can remain on your computer or mobile device for different periods of time. We use both 'session cookies' and ‘persistent cookies’. Session cookies exist only while your browser is open and are deleted automatically once you close your browser. Persistent cookies survive after your browser is closed, and can be used to recognise your computer or mobile device when you open your browser and browse the internet again. 

What cookies do we use?

The Platform serves only the following types of cookies to your computer or mobile device for the following purposes:

Technical Cookies: These cookies are essential to provide you with services available through this Platform and to use some of its features, such as access to secure areas. Without these cookies, services you have asked for, like transactional pages and secure login accounts, would not be possible.

Functionality Cookies: These cookies serve a variety of purposes related to the presentation, performance and functionality of this Platform. Their overall purpose, however, is to enhance visitors’ experience and enjoyment of this Platform. For example, some of these cookies enable visitors to specify language, product or other platform preferences. 

Analytical Cookies: These cookies, including those from third parties (such as Google Analytics), are used to collect information about how visitors use our Platforms. This information includes the number of visitors to our Platforms, the platforms that referred them to our Platforms and the pages that they visited on our Platforms. We use this information to help run our Platforms more efficiently, to gather broad demographic information and to monitor the level of activity on our Platforms.

Advertising Cookies: These cookies, including those from third parties, are aimed at creating profiles related to you and are used to deliver adverts more relevant to you and your interests in line with your preferences expressed while surfing the web. They are also used to limit the number of times you see an advertisement as well as help to evaluate the effectiveness of advertising and promotion. They are usually placed by advertising networks with our permission. They remember that you have visited a platform and this information is shared with other organisations such as advertisers, social media platforms or our display partners. 

Social Cookies: These cookies are third party cookies that allow you to interact with social media platforms (e.g. share or like buttons).

 

How to control or delete cookies

The use of cookies does not always require your express consent. In particular, technical cookies do not require such consent as far as they are necessary to provide a service expressly requested by the user. On the other hand, your prior consent is required for functionality cookies, analytical cookies, advertising cookies and social cookies.

You have the right to withdraw your consent and refuse the use of cookies at any time and we have explained how you can exercise this right below. However, please note that if you choose to refuse cookies you may not be able to use the full functionality of our Platforms. 

You can set your cookie preferences by changing your browser settings so that cookies from this Platform cannot be placed on your computer or mobile device. In order to do this, follow the instructions provided by your browser (usually located within the “Help”, “Tools” or “Edit” facility). 

If you would like to learn more, please visit http://www.aboutads.info/choices/ and/or https://globalprivacycontrol.org/. More detail on how businesses use cookies is available at www.allaboutcookies.org. We are not responsible for effectiveness of or compliance with any third parties’ opt-out options.

 

Third Party Vendors & Cookies

We also benefit from data provided by third parties where you provide us with your consent to set the relevant cookies and/or other tracking technologies. We set out below a summary of the key data sources.

We use a number of Meta services and other similar products on our Platforms, including through the use of the pixel and other business products. In some circumstances, Meta or the other platform provider acts as our data processor and in other circumstances, they are a joint data controller (for example, Meta with respect to Custom Audiences). Further details of how they process your personal information, the legal basis they rely on, your rights and contact details can be found on the relevant platform. 

 

About Advertising

The Platforms use third parties such as network advertisers and ad exchanges to serve you ads on third party platforms after you leave our Platforms, and we use third party analytics and other service providers to evaluate and provide us and/or third parties with information about the use of the Platforms and viewing of ads and of our content. Network advertisers are third parties that display advertisements, which are based on your visits to the Platforms and other apps and sites you have visited. Third party ad serving enables us to target advertisements to you for products and services that you might be interested in. 

Third party tracking technologies are not controlled by us, even if they are associated with our Platforms or our ads. Statements regarding our practices do not apply to the methods for collecting information used by these third parties and others or the use of the information that such third parties collect. The relevant third party’s terms of service, privacy policy, permissions, notices and choices should be reviewed regarding their collection, storage and sharing practices. We make no representations regarding the policies or practices of third party advertisers or advertising networks or exchanges or related third parties, such as Meta. 

You have choices in respect of the delivery of ads. You can opt-out of receiving certain types of behavioural ads by visiting the third party websites described in the section headed “How to control or delete cookies” in our Cookie Policy. We are not responsible for effectiveness of or compliance with any third parties’ opt-out options.

 

Commitment 2: Protecting Your Personal Information

Protecting your personal information

We want you to feel confident about sharing your personal information with us, and we are committed to protecting the personal information we collect by implementing leading data protection, privacy and security standards. We limit access to personal information about you to employees who reasonably need access to it, to provide products or services to you or in order to do their jobs. We have appropriate technical and organisational physical, electronic, and procedural safeguards to protect the personal information that you provide to us against unauthorised or unlawful processing and against accidental loss, damage or destruction. However, where we ask you to choose a password in order to access certain parts of our Platforms, you are responsible for selecting a secure password and keeping that password confidential. You should choose a password which you do not use on any other site, and you should not share it with anyone else.

 

Sharing your personal information

We only share personal information with others when we are permitted by law to do so. When we share personal information with others, we put contractual arrangements and security mechanisms in place to protect the personal information shared and to comply with our data protection, confidentiality and security standards and obligations. We share your personal information with third parties in the following circumstances: 

Our affiliated group companies: We may share your personal information with our affiliated group companies for the purposes specified above, where we are permitted by law to do so (including where we have a lawful basis to do so). 

Service providers (including data processors): We will disclose your personal information to our appointed third party service providers (which may process your personal information as data processors on our behalf), including for the purposes of providing online and other payment services, handling credit checks and fraud prevention, product shipment, cloud storage and any other services required in order for us to use your personal information for the purposes specified in this Privacy Policy. In certain circumstances, certain fraud-prevention service providers consider themselves to be independent data controllers.

Regulatory, authority and other third party disclosures: We will disclose your personal information to any law enforcement agency, court, police, regulator, government authority or any other third party, including a relevant financial institution, where we believe this is necessary to comply with a legal or regulatory obligation, to protect our rights or the rights of any third party, or where it is otherwise in the public interest or our legitimate interests or those of a third party (for example to respond to a request from a third party to disclose personal information to investigate an alleged crime, to check that we are complying with applicable law and regulations, or to establish, exercise or defend legal rights). In addition, we may share your data with insurance providers and/or lost or stolen organisations to facilitate the recovery of any lost or stolen items.

Authorised dealers: Where you interact with our authorised dealer network, we may ask for your consent to share your personal information with an authorised dealer from time to time for the purposes of: (i) providing you with services you have requested; (ii) improving your client journey and experience within boutiques when interacting with our products and services and/or our authorised dealers; (iii) ensuring that the information we hold about you is accurate and up to date, including registering purchases, warranty extensions and other transactions, as well as recording your marketing preferences; and (iv) managing client and vendor relationships to improve co-operation with our authorised dealers and provide you with bespoke client experiences with us. In circumstances where an authorised dealer may require access to the information we hold about you, we will seek your permission to share your personal information with an authorised dealer prior to granting such access. Where you grant permission to share your personal information with an authorised dealer, we will maintain industry leading measures to ensure the continued security of your personal information. Where your personal information is shared with an authorised dealer, both the relevant authorised dealer and us may simultaneously be acting as an independent data controller and/or data processor in respect of your personal information, depending upon how we or our authorised dealer are interacting with you.

Mergers & acquisitions: We will disclose your personal information to any third party that purchases, or to which we transfer, all or substantially all of our assets and business. Should such a sale or transfer occur, we will use reasonable efforts to try to ensure that the entity to which we transfer your personal information uses it in a manner that is consistent with this Privacy Policy.

Social media platforms and other third party digital vendors: We may share your personal information with social media platforms as explained above or in the Cookie Policy.

 

Transferring your personal information globally

Personal information we collect may be transferred to, stored and processed in any country or territory where one or more of our affiliated group companies or any third party listed in the section headed “Sharing your personal information” above are located or maintain facilities. Some of these third parties will use cloud-based storage solutions. While other territories may not have the same standards of data protection as those within your home country, we will continue to protect the personal information we transfer in accordance with this Privacy Policy.

 

Privacy risk assessments

We may periodically conduct risk assessments related to the processing of your personal information, especially when introducing new technologies or functionalities. In certain circumstances, these new technologies or functionalities may require us to provide enhanced privacy notices and/or consent forms to ensure that we continue to meet our privacy commitments towards you. 

 

Retaining your personal information

We keep your personal information only for as long as is necessary for our purposes of processing, and in particular to protect ourselves in the event of a legal claim (for example, information relating to a contract with you will be kept for the lifetime of the contract and up to ten years after) as well as necessary to comply with statutory retention obligations. After this period it will be deleted or in some cases anonymised. Where we have your consent to process your personal information and we have no other lawful basis to continue with that processing, if you subsequently withdraw your consent we will delete your personal information. 

If you request that we no longer send you direct marketing communications or you exercise your right to be forgotten, we will keep a record of your request and contact details to ensure that your request is respected. 

 

Commitment 3: Respecting your rights

We commit to respecting your rights. If you wish to exercise any of the rights set out below, which are available to you under applicable law, please write to us at the address listed below.

 

Right of access
You have the right to ask for access to any personal information that is being processed by us. 

 

Right to erasure / restriction of processing
In some circumstances, you have the right to request the erasure of your personal information or to restrict how we use it.

 

Right to update or correct
You have the right to ask us to correct any inaccurate personal information and to update any out-of-date personal information. 

 

Right to object
You have in certain circumstances the right to object, on grounds relating to your particular situation, at any time to the processing of personal information concerning you which is carried out on the basis of legitimate interests or in the public interest. Furthermore, you have the right to object where your personal information is processed for direct marketing purposes.

 

Right to data portability
In some circumstances, you have the right to request from us the personal information concerning you that you have provided to us in a structured, commonly used, machine-readable format.

 

Right to withdraw consent
If you have given us consent to process your personal information, you can withdraw this consent at any time with effect for the future. The withdrawal does not affect the lawfulness of the processing carried out on the basis of this consent until the withdrawal.

 

Right to complain
If you have a concern about how we use your personal information, as a first step please contact us using the details set out below and we will do our best to resolve your concern. After investigating your concern, we will respond to you in writing within a reasonable time setting out our proposed remedial action.  If you think we have processed your personal information in a manner that is unlawful or breaches your rights, you also have the right to complain to a relevant data protection authority, for example in your place of residence, or the jurisdiction in which the processing took place.

 

Right to object to advertising using e-mail
In the event that we have obtained your e-mail address in connection with the sale of a product and/or service and use your e-mail address for direct advertising of our own similar products and/or services, you may object to such use of your e-mail address at any time with effect for the future by e-mailing the address below in the section headed “Contact us” or clicking the ‘unsubscribe’ link in any of our marketing e-mails. However, please note that we may continue to send you service-related (i.e. non-marketing) communications, such as e-mail updates on your order status.

 

Children
The Platforms are not directed at anyone who we know to be a child in the relevant country of data collection (for example, in the US this is under 13 and in certain European countries this is under 16), nor do we collect any personal information from anyone who we know to be a child unless we have parental or guardian consent. Children should not use the Platforms and should not submit any personal information to us without parental or guardian consent.

 

Slovenia Privacy Disclosures

General Data Protection Regulation Representative. For the purpose of the General Data Protection Regulation in the European Union, we have appointed the following entity as our legal representative:

Data Protection & Privacy Team
RLG EUROPE B.V.
Herengracht 436
1017BZ Amsterda
The Netherlands

For general questions, please see “Contact us” below.

Transferring your personal information globally. If the country we transfer your personal information to does not provide an adequate level of data protection, we have implemented standard contractual clauses to ensure adequate safeguards are in place to protect your personal information where it is transferred to our affiliated companies, boutiques or third party service providers in territories outside the European Economic Area. While other territories may not have the same standards of data protection as those within Slovenia, we will continue to protect the personal information we transfer in accordance with this Privacy Policy.

 

Canada Privacy Disclosures

We provide these additional privacy disclosures (hereinafter “Privacy Policy for Canada”) to inform you about our collection, use and disclosure of personal information when individuals (“you”) use our Canadian website and any other properties that link to this Privacy Policy for Canada.

This Privacy Policy for Canada contains additional disclosures required by the Personal Information Protection and Electronic Documents Act and substantially similar provincial privacy laws in Canada. The Privacy Policy for Canada supplements the information contained in this Privacy Policy. 

Consent. Where you have agreed to a particular use of your information, we process it strictly on the basis of your consent or as otherwise permitted or required by law. By using our services, you agree to the collection and use of your personal information in accordance with this policy. You may withdraw that consent at any time by contacting us (see contact details below). 

Children. The Platforms are not directed at anyone who we know to be under the age of 14, nor do we collect any personal information from anyone who we know to be under the age of 14. If you are under the age of 14, you should not use the Platforms and should not submit any personal information to us.

Cross-jurisdictional Transfers. By providing us with personal information, you acknowledge and agree that your personal information may be transferred to other jurisdictions for processing and storage, namely on servers located across Canada, the United States, the European Economic Area, and Switzerland, where laws regarding the protection of personal information may be less stringent than the laws that apply in your jurisdiction. Further, your personal information may be accessible to law enforcement, national security authorities, and the courts of such jurisdictions. Where necessary to make such transfers, we will comply with our legal and regulatory obligations in relation to the personal information.

Contact for More Information. We have appointed a Data Protection Officer (Canada) who is responsible for overseeing questions in relation to this Privacy Policy for Canada. If you have any questions about this Privacy Policy for Canada, including any requests to exercise your legal rights, please contact the Data Protection Officer (Canada) using the details set out below:

Data Protection Officer (Canada)
Richemont Canada, Inc.
4610 Eastgate Pky
Mississauga ON L4W 3W6
dpo.canada@richemont.com

You have the right to make a complaint at any time to the relevant supervisory authority for personal information protection issues. In Canada, you can contact the Office of the Privacy Commissioner of Canada or the relevant provincial privacy commissioner for your province of residence. We would, however, appreciate the chance to address your concerns before you approach the supervisory authority, so please contact us first.

 

Mexico Privacy Rights 

This section contains supplementary information to the Privacy Policy in light of the requirements established by the Federal Law for the Protection of Personal Data in Possession of Private Parties (“LFPDPPP”), its Regulations (“RLFPDPPP”) and the Privacy Notice Guidelines (collectively “Mexican Data Protection Legislation”). 

Commitment 1: (a) Information that you provide to us or we collect about you - In addition to the personal data stated in this section of the Privacy Policy above, please also bear in mind the following notes: “Sensitive or special categories of data (…)”: In this regard, we could collect limited special categories of data, such as gender, demographic data, only as necessary, and we will take the fact you have provided to us such data as your written and express consent for us to process that data. (b) Purposes of processing and our legal justification for processing. From the list of purposes described in the main Privacy Policy above, bear in mind that the following purposes are to be considered secondary as opposed to primary (meaning that they are not necessary to provide you with our products or services, and so we rely on your tacit consent in order to perform these purposes): “Marketing-related communications and digital advertising”; “Competitions, prize draws and other promotions”; “Automated technologies & profiling”; “Location services”; “Luxury new retail technologies”; “Authorised dealer data sharing”; “Enable a corporate transaction such as a merger or acquisition”. We remind you that you may object to secondary purposes at any time through the means and procedures indicated in the " Commitment 3 " section.

 

Commitment 2: (b) Sharing your personal information. In accordance with Mexican Data Protection Legislation, we inform you that of the transfers mentioned in this section of the Privacy Policy above, the following are based on your consent: “Payment financing solution providers”; “Mergers & acquisitions”; “Social media platforms and other third-party digital vendors”.  Please be advised that you have the option to object the transfers that require your consent by the means indicated in the "Commitment 3" section.

 

Commitment 3: In addition to the rights mentioned in this section of the Privacy Policy, please note that you also have the following rights: if and insofar as you have given us your consent, you may limit the use or disclosure of your data when it is deemed appropriate or revoke the consent you have given for the processing of your data. (c) Rights to update or correct. This specific right includes that when you consider that any of the personal data used is inaccurate or incomplete, you can request a reconsideration of the decision taken. (f) Children. The Platforms are not directed at anyone who we know to be a child in the relevant country of data collection (e.g. in Mexico this is under 18), nor do we collect any personal information from anyone who we know to be a child unless we have parental or guardian consent. Children should not use the Platforms and should not submit any personal information to us without parental or guardian consent. You may exercise, and/or obtain information related to the procedure to exercise, your data protection rights, by sending an e-mail directly to the e-mail address of the Data Protection Officer at dpo.mexico@richemont.com.

Consent. Where you provide us your personal data, interact with our Platforms, with our products and/or services, it is understood that you have read this Privacy Policy and that you expressly agree to the processing of your personal data in accordance with its terms, including data transfers that require your consent. Where you have agreed to a particular use of your information, we process it strictly on the basis of your applicable consent or as otherwise permitted or required by law. By providing personal data from third parties, you guarantee that you have obtained their authorization, and that you have communicated this Privacy Policy to such third parties.

Contact for More Information. We have appointed a Data Protection Officer (Mexico) who is responsible for overseeing questions in relation to this Privacy Policy for Mexico. If you have any questions about this Privacy Policy for Mexico, including any requests to exercise your legal rights, please contact the Data Protection Officer (Mexico) using the details set out below: 

Data Protection Officer (Mexico)
Richemont de México S.A. de C.V.
Manuel Ávila Camacho, Number 138, Floor 12
Col. Lomas de Chapultepec, 1ra sección

Alcaldía Miguel Hidalgo, Mexico City, Postal Code 11000
dpo.mexico@richemont.com  

 

Contact us

If you have any questions, comments or complaints about this Privacy Policy or Cookie Policy, or privacy matters generally, please contact us at the address provided below. You can also use this address if you wish to request access to the personal information about you that we process or to unsubscribe from any further e-mail marketing communications.

Baume & Mercier, Data Protection,
Rue André-de-Garrini 7
1217 Meyrin, Switzerland
info@baume-et-mercier.com